JUST IN THE BRAND
Just In The Brand offers a range of services in business development, event planning, film, and music entertainment. We are dedicated to bridging the gap between cultures and providing memorable experiences and contents, customized to your specific needs.
Concert Services
JitB has over 15 years of event and concert planning experience. We've done small live houses, ballrooms, stadium shows, conventions, and cultural festivals across the United States. We have a flawless record in obtaining visas so your clients get to your venue on time, safely, legally, and in one piece.
After having worked for the big labels early during the 2nd Hallyu wave, Jay now takes on projects that pique his interest, from producing independent films to supporting rising stars. We can fill a 200-person capacity night club all the way up to an 18,000 seat stadium.
Music Production & Film Consulting
JitB also consults on the creative side, producing and shooting short films, recording music and music videos for international clients. Our founder, Jay, has worked with many major record labels and telecom companies during the transition from dumb to smart phones, optimizing and preparing all of your favorite songs for digital download.
Jay produced and coordinated the recording and debut of "Let's Roll," the theme of King of Fighters event at EVO 2024. The album has charted on iTunes worldwide.
Artists: U_Chae & Jayoung (from Rolling Quartz)
Beatmaker: Austin Armstrong
Topline: Youngbae Jo
Arrangement & Lyrics: Jay & Youngbae
2021 - 2024 Activities
In 2021, JitB helped PIXY, a K-Pop group, debut in Korea and spearheaded their debut in the U.S. during the summer of 2022, and in the following year, sponsored PIXY's 22-city U.S. tour.
JitB helped Rolling Quartz, a K-Rock group based out of Hongdae, book their first U.S. tour with our partners at Fake Star USA.
In summer of 2024 Jay debuted PLEA in Washington DC. PLEA is a producer/singer pop-duo comprised of JAYJAY and clovd, who have produced over 100 songs for your favorite K-Pop groups, including IZ*ONE, Stray Kids, GOT7, ITZY, KISS OF LIFE, MONSTA X, and LOOSSEMBLE.
Jay is currently working with from20 and HELLO GLOOM, who debuted as solo artists in 2021 after originally debuting in K-Pop groups. Stay tuned for info on future projects.